You don’t need to cold call to get business; you need to build relationships.
Belonging to a Chamber of Commerce is difficult for some people. Here are tips from the Rensselaer County REgional Chamber of Commerce.
As a business consultant, I often talk with businesses owners and salespeople about the importance of networking: basically getting out and meeting people. Unfortunately many people aren’t too positive about the whole idea. They tell me it’s a lot of work, they don’t know what to say and they won’t know anyone at the event. I would say yes to a couple of them—it does take work and you might not know anyone. But as Woody Allen once said, “90% of success is just showing up.”