McDonalds

Can a Business Have Too Many Customers?

[fusion_builder_container hundred_percent=”yes” overflow=”visible”][fusion_builder_row][fusion_builder_column type=”1_1″ background_position=”left top” background_color=”” border_size=”” border_color=”” border_style=”solid” spacing=”yes” background_image=”” background_repeat=”no-repeat” padding=”” margin_top=”0px” margin_bottom=”0px” class=”” id=”” animation_type=”” animation_speed=”0.3″ animation_direction=”left” hide_on_mobile=”no” center_content=”no” min_height=”none”] It seems that when times are tough businesses go looking for new customers; the  cost of acquisition can be quite high. If you want to know how much it costs,  just …

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Selling Your Brand Down the River

We worry so much about our store branding, our product branding; what about our personal branding? What is it that successful companies have figured out—McDonalds, Starbucks and Dunkin Donuts? You might answer good marketing but more specifically it’s about their brand. Branding used to be just for products, not any more. Branding is a combination …

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