JetBlue

Differentiation Builds Your Competitive Advantage and Delivers Customer Service

Differentiation Builds Your Competitive Advantage and Delivers Customer Service
My definition of customer service is giving the customer more than then they expect, i.e. Red Hot Customer Service. That’s exactly what JetBlue did Friday, October 30th at JFK International Airport. Customers going through the terminal dressed in costume could show off their dance moves at the first-ever silent Halloween Eve disco. Friday I receive an excited call from Elin, designer supreme at Leader Carpet telling me about the event in J.F.K. Airport.