Buca di Beppo

What's the Key to Successfully Marketing Your Business? You Need to be Consistent

Marketing and advertising are illusions for many people; their theory, throw something against the wall and hope it will stick. Not so according to Alan Baker, President and Founder of Creative Marketing Concepts in Latham, New York. Alan,  a guest on my radio show indysmallbiz.com  gave me the scoop on what it takes to make it …

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We Would Like To Espresso Our Thanks For Your Business

While talking with some retailers about their business  they showed me  a thank-you note with the above as the greeting. Inside the note was a small packet of espresso coffee. Really clever huh? How about World Nutella Day? This isn’t until February 5, 2011 but what could be better? You have plenty of time to …

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