The COVID crisis has caused massive turmoil in our industry. Across different markets some dealers are struggling and others are having record-breaking months.
Next week’s Marketing Mastery Webinar features training by a panel of FCNews columnists.
- Lisbeth Calandrino: LisBiz Strategies
- Scott Perron: Retailer 2 Retailer
- Jim Armstrong: Marketing Mastery
As columnists for the leading trade magazine in the flooring industry, we are in the unique position of seeing exactly which strategies successful dealers across the country are using right now to grow their businesses.
During this very special training you’ll learn what these strategies are, and how to put them to work in your own business to prosper and thrive.
Some of the topics to be covered include…
- What dealers are doing right now to GROW their revenue during the crisis.
- Which online strategies to focus on during COVID.
- How to create total differentiation in your market, and position your business as the obvious choice.
- The most effective methods for addressing your customers’ safety concerns.
- How to position yourself as THE flooring expert in your market.
- How to bullet-proof your business against this and any future crisis.