She had never been in the store and was in desperate need of a part for a chandelier. Yes, we are closer to developing an invisible cloak, but that’s not what I’m talking about.
I just read an article about how customer service should be invisible; I don’t think so. If you’ve got superb customer service everyone in the world should know about it. By the way, we are close to producing an invisible cloak; then what will happen to our customers?
When it comes to developing a working invisibility cloak, we may not be at Harry Potter level yet, but today’s newest breakthrough is nonetheless impressive.
A team of researchers led by Xingjie Ni—a nano-engineer at Pennsylvania State University—have just unveiled an fascinating invisibility cloak: one that takes the form of a sleek skin of nano-material.
We talk about providing a great customer experience; how can that happen if we don’t make a connection? Great customer experiences don’t just happen, we have to make them happen.
“Why didn’t anyone wait on me; she asked, didn’t I look right?” There was a hint of sarcasm in her voice, but I think there was some truth in her question. My hunch is you’ve had it happen to you.
Here are 2 simple ways to keep your customers from feeling invisible:
- Approach your new customer immediately. If you’re with another customer, politely ask them if it’s okay for you to greet the customer coming in the door.
- Make the customer feel like an old friend. If you can offer them a place to sit or a beverage they will feel acknowledged.
- Connect with them in other ways. Complement them when you say hello, notice their smart phone of tablet.
- Be proactive. Can you reach out to your customer before they get to your store?
I know these may seem simple but they are common courtesies that are often forgotten but go a long way in building a customer relationship.
Lisbeth has been helping businesses build positive customer experiences for the past 20 years. To speak with her about your business, call her at 518-495-5380.[/fusion_builder_column][/fusion_builder_row][/fusion_builder_container]