“Even the best business is like a leaky bucket,” according to Daniel G Alcorn, Strategic Business Owner and creator of ShowAppreciation.net, a company geared to helping business owners improve their marketing effectiveness through customer retention strategies. Instead of trying to stop the loss of existing customers, businesses spend their time trying to recruit new ones.
Month: April 2010
I’ve been reading how high-growth companies, even in bad times, spend little time thinking about staying with their competitors. Instead, they make their competitors irrelevant. How? By continuously trying different things that will delight their customers, code name: customer service.
Like many of you I find myself in the midst of change.
Like many of you I liked it the way it was—at least I thought so. Now is the time to try something new, take some risks and give it a try.