Month: November 2009

Join Me for Thanksgiving Festivities on Facebook!

There's a party happening right now on my Facebook page today and through tomorrow. Call it my "Virtual Thanksgiving Day Festivities," and you're invited! Come on over and post recipes, share stories of Thanksgivings past, post images and video and connect with your fellow friends.  I truly hope all of you have a wonderful Thanksgiving …

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Differentiation Builds Your Competitive Advantage and Delivers Customer Service

Differentiation Builds Your Competitive Advantage and Delivers Customer Service
My definition of customer service is giving the customer more than then they expect, i.e. Red Hot Customer Service. That’s exactly what JetBlue did Friday, October 30th at JFK International Airport. Customers going through the terminal dressed in costume could show off their dance moves at the first-ever silent Halloween Eve disco. Friday I receive an excited call from Elin, designer supreme at Leader Carpet telling me about the event in J.F.K. Airport.

Satisfied Customers Can Turn On You On a Dime

I wouldn’t have believed this if I hadn’t seen it with my own eyes. Stores will sometimes spend thousands on new racking systems or to repave their parking lots — but not a dime to train their employees.
Joanne’s Fabrics is a national chain with great products for anyone who sews or does crafts. My friend Mary does both but sewing is more than her hobby; it’s her home-based business. Her store of choice for fabric and sewing machine? You got it, Joanne’s Fabrics. How long has she been shopping at their store? Probably 15 years. How much has she spent? Probably thousands.

Guns 'n Hummers: Maybe Not Such Strange Bedfellows

According to everything I’ve read and heard, the automobile business isn’t doing well. Many businesses have to reinvent themselves if they are going to survive.  How to do it? By being smart and creative.  Lynch Hummer has been in business for 15 years, but these days it doesn’t matter how long you’ve been in business. …

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Look Mom, no Hands!

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