Wine is part of our lifestyle — why not celebrate it while networking? If you're considering a wine tasting party, try these ideas: Present wines from different countries. Have people present the histories of their favorite bottles. The more regions, the merrier — it'll be like a trip around world. Include all types: white and reds, desserts and old …
Workshops and Seminars Lis is a frequent speaker at local and national conferences, workshops and seminars. She’s presented in front of groups ranging in number from five to several hundred, and always aims to help attendees get the most of the seminars. Business Consulting & Consumer Research With a background in customer service, Lis can …
I must admit, I don't get it. Companies seem quick to spend significant money on racks, products and private label programs, but when it comes to investing in training employees there seems to be a problem. First, employees are the key to the fiscal health of any business. In fact, employees are the first customers of …
Blogging from Fresno, CA Since first hearing the song "I Heard it Through the Grapevine," I've been fascinated with the dancing raisins. I swore that one day I would go and interview the people with the raisins. As luck would have it, a trip to Fresno, CA and the raisin capital of the world was …
Sure, getting new customers and keeping the old ones is difficult, but this is no time to sit home and get depressed about it if you’re going to be in sales. Sales is all about having a plan and working your plan. Maybe this is the hard and not too exciting part, but things could …
When Times are Tough, Polish Up Your Sales Skills Read More »
As businesspeople, we spend so much time hyping up the details of a product when in the end, women don’t really buy products — they buy the outcome. They're thinking "this is where I'll put it," "this is how I'll use it," "this is what it will look like" and "this is how it will feel." In other words, women buy the …
According to a recent study conducted by Peter Lovatt, Phd., in Britain, the better a man can dance, the more likely he is to get a great mate. Women want men to be coordinated — more like John Travolta in Saturday Night Fever than Napoleon Dynamite! The “shuffle” is out. Waving arms uncontrollably is also …
Rather than remind you that times are tough, I’ll remind you that tough times also bring opportunities. You know, it’s the "is the glass half-full or half-empty?" thing. In order to get through this you have to pay attention to the market outside of your business. Consider the history of the automobile industry. Somehow the US …
I'm told the selling season is underway. By December, customers will be decorating for the holidays and there'll be shoppers right up until Christmas Eve. And then it's over. How will you maximize these 10 weeks? Especially with customers expecting a long winter and worrying about heating and electric bills? It doesn't matter. Long or short winter, you just …
Good communication skills are the keys to successful sales presentations. Tips on what to do.
